Adam Katlin

Adam Katlin

Professional Objective

Experienced leader in a private equity environment now seeking a management role at an innovative and growing organization. Adept at business development, P&L ownership and highly skilled at creating strategies that deliver bottom-line results to merchandising, sales and supply chain teams. Excellent communication skills at every level of a business inclusive of internal and external stakeholders, detail-oriented, and passionate about collaboration leading to team success.

Summary of Experience

  • Global Supply Chain & Logistics
  • Major Retail Sales Experience
  • Supplier & Customer Negotiation
  • Customer Relationships & Service
  • Brand Partnerships & Licensing
  • Strategic Planning
  • Sourcing & Merchandising
  • Acquisition Analysis & Diligence

Employment Experience

Maurice Sporting Goods

Leading North American wholesaler and manufacturer of outdoor sporting goods
Northbrook, IL
2011 – 2020

Director of Operations & Continuous Improvement (2018 – 2020)
  • Managed a P&L for two distribution centers with $75M+ in revenue and guiding a team of 100+ people
  • Executed $500K monthly operational/labor budget through daily reporting, in collaboration with sales and warehouse management leaders
  • Delivered monthly presentations at company scorecard meeting discussing strategic actions and profit improvement metrics reporting to private equity ownership
  • Freight and transportation spend budget ownership for $6M in logistics expense
  • Directed global air freight budget and strategic decision-making with senior leadership
  • Responsible for budget oversight and cost mitigation/loss reduction of customer compliance fines resulting in a 10% decrease in deductions from 2018 to 2019
  • Negotiated a $300K reduction in annual costing between Fedex and UPS
  • Partnered with key logistics provider to create a targeted strategy to drive out cost in our transportation network and delivered a 12% savings from 2018 to 2019
  • Implemented a TMS (Transportation Management System) into the company resulting in streamlined processes and enhanced supply chain visibility
  • Instituted companywide initiative to build library of all departmental integral policies and procedures; 50+ in year 1
Category Manager: Licensing, Gift & Marine (2014 – 2017)
  • Developed customer-specific sales presentations and made sales calls on site to Walmart,  Academy, Dick’s, Rite Aid and other top retailers resulting in diversified high-growth  business for the company expanding from $4M to $12M in Sales over 3 years
  • Headed licensing and strategic relationships with professional league partners such as NFL, MLB, NHL and CLC (NCAA)
  • Supplier of the Quarter – Sports Licensing at Walmart in Q4, 2015
  • Negotiated for 75+ partner programs (terms, pricing, rebates, freight, early buy)
  • Oversaw purchases of $50M+ across supplier base and led category inventory planning
  • Attended 30+ tradeshows across multiple industries (Licensing, Fishing, Outdoor) with specific objectives for current supplier profitability enhancement, new product onboarding and actionable next steps to expand the company product assortment
  • Implemented strategies with key brand partners to increase revenue by up to 200% YOY
  • Delivered 3 year strategic plan to senior management complete with merchandising, inventory, and sales plans to deliver minimum of 15% YOY sales growth
  • Due diligence of acquisitions in the manufacturing and distribution industries adding $45M to annual company revenue
Management Training (2014)
  • Completed departmental training program across Sales, Operations, Product Development and Import Operations
  • Keynote speech covering strategy and company history at Global Supplier Summit in China
Buyer (2012 – 2014)
  • Led business development and relationship owner of top brand partner growing revenue from $1.4M to $2.1M YOY
  • Responsibility for 50+ supplier relationships and full contract negotiation
  • Delivered key brand to Canadian Tire assortment resulting in sales growth of $200K
Associate Product Manager (2011 – 2012)
  • Partnered with external marketing agency to support River Monsters licensed program producing greater than $1M in incremental sales
  • Sales Presentation creation and delivery (internal and external)
University of Southern California

Department of Athletics, Men’s Basketball
Los Angeles, CA
August, 2007 to August, 2009

Video Coordinator (Assistant Coach)
  • As a full-time member of the Men’s Basketball Coaching Staff, assumed responsibility for all computer and video editing functions with an emphasis on game strategy preparation
  • Assisted with statistical analysis and on-court player development during practice sessions and season games
  • Created video presentations for use as recruiting tools and led campus tours for team recruits and their families
  • Partnered with the university’s Marketing Department to promote “Midnight Madness”
  • Directed the annual team charity event, “Dribble for The Cure,” supporting pediatric cancer research; sourced multiple sponsorships

Supplemental Experience

University of Texas | Department of Athletics, Men’s Basketball | April, 2006 to May, 2007

Co-Head Student Manager
  • Attended and filmed practice daily, assisted coaches, executed team drills, maintained schedules
  • Assisted with workouts for future NBA players Kevin Durant, Lamarcus Aldridge and PJ Tucker
  • NCAA Tournament court storming vs West VA in Sweet 16 (see 0:27 with long hair):


Bond University | Robina, Australia | Master of Business, Marketing – August, 2010
University of Texas | Austin, Texas | Bachelor of Science, Journalism – May, 2007